How PPC Management Firms Use First-Party Data in 2025

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2025-10-29 09:13:25 - Translate

In 2025, digital advertising has evolved far beyond keyword bids and ad impressions. With growing privacy regulations and the decline of third-party cookies, first-party data has become the most valuable asset in pay-per-click (PPC) marketing. Businesses across the USA and worldwide are turning to data-driven strategies to deliver more personalized, efficient, and compliant campaigns. The...

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