How Can Crypto Projects Avoid Fake KOLs and Influencers With Inflated Followers and Engagement?
Crypto KOL marketing can put a project in front of thousands or even millions of people.
But there is one problem that every crypto project should take seriously:
Not every influencer with a large following has a real audience.
Some accounts may have inflated follower counts, purchased followers, artificial engagement, inactive audiences, or engagement generated through low-quality networks.
On...